EVERY DAY, WE COME TO WORK HOPING TO DO TWO THINGS: SPREAD OUR PASSION AND HELP MAKE THE WORLD A LITTLE BETTER.
Smartdeconline was founded in 2007. Our goal was to break away from the norm and create designer quality boots with western influences. Our founder was frustrated with the lack of quality, style and comfort on the boot market so we set out to create a better boot that was fit for everyone.
Living in Texas we knew what it was going to take to make a unique and quality pair of boots. We went back to the basics with every pair being hand made by skilled craftsman using classic techniques. Unique designs created only for our customers. Real top quality leather for Comfort and Style. It didn’t take long for customers to share how they loved our boots! Now twelve years later we have hundreds of styles and thousands of you are part of the Lane family sharing our Passion
We want to add a little attitude to your style and put a little smile on your face every time you wear our boots.
THAT IS OUR PASSION, WE ARE TRENDYBOOTSCO.
In late 2013, we officially opened our own manufacturing facility to keep up with the soaring demand.